About our Saskatoon Flooring Store

Saskatoon_Consumers_Choice_2017_8yrs_TAG_mini.pngOur spacious End Of The Roll flooring store in Saskatoon, SK is proud to be serving our local community. Located at the corner of 44th Street East and Faithful Avenue, we provide brand name flooring at affordable prices. We invite you to visit our large showroom which has a great selection of inventory in stock. Nothing beats good word of mouth for making a business succeed and grow. The recommendations from happy customers of End Of The Roll have helped us achieve a standard of respect for our clients, and has enabled us to set the bar for the flooring industry in Saskatoon.

We Know Flooring
For the eighth year in a row, our End Of The Roll location has earned a Consumer Choice Award, and we are honoured to be chosen for a Consumer Choice Award again this year as Top Carpet and Rug store. We are also very grateful to the store's loyal customers who recognize that our staff can help with any flooring questions you have, and guide you to the products that will meet your expectations. "Our customer service doesn't end with you choosing you flooring," the Owner Rodney Mellquist says. "We will help you schedule your installation, provide product education, and choose accessories. We are also a preferred company for flood restoration and insurance jobs, and we work with some of the top home builders in Saskatoon." Rodney is also proud of the "thumbs up" rating bestowed on the store by TrustedSaskatoon.com.

StorePage_Saskatoon_Ducks.jpgMore Savings, Less Waiting Times
Our in-stock floor inventory is what makes End Of The Roll different. There is no waiting weeks for flooring to be delivered. Customers - whether  they're a homeowner, builder or contractor - can see what they are buying and take it home that same day. And no flooring need is too big or too small. Plus, our customers benefit from the national buying power of our franchise, which means we can pass along the savings to you. To get started online, have a browse through the room scenes in your favourite product categories. To read more about different flooring topics, take a look at our Flooring Guide.

Flooring for Every Budget
We always have a great monthly promotion, and items in store at clearance prices. To calculate your budget, give our Calculator Tool a try. For some helpful questions to consider before you buy, click here. Whether you're looking for hardwood, tile, cork, area rugs, laminate, vinyl flooring or carpet, we'll have something that suits your needs and your budget.

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  • Winner of the Consumer Choice Awards for Top Flooring Store 2010-2017
  • Given the thumbs up by TrustedSaskatoon.com
  • We are a Preferred Company for Flood Restoration and Insurance Jobs.

At Your Service
Our helpful experienced staff in Saskatoon will be happy to service all of your flooring needs. Drop by for a browse and see why we are known as Canada's Flooring Leader.

Flooring for every room in your home: kitchen, bedroom, bathroom, living room, dining room, basement, den, gym, hallways, stairs and more. Hardwood, Laminate, Luxury Vinyl Tile & Plank, Carpet, Area Rugs, Tile, Vinyl, Cork Flooring, and more!

Charity

We care about the community we are a part of. In 2017 we donated to The Children's Wish Foundation of Canada's 13th annual Swing and a Wish Golf Tournament to support the over 120 wishes for children in Saskatoon. Read about it here!

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"From all of us at the Saskatoon Food Band & Learning Centre, we want to extend our deepest appreciation for your recent donation. Because of your donation we can continue to address the underlying issues to hunger and poverty in Saskatoon." - Laurie O'Connor, Executive Director of the Saskatoon Food Band & Learning Centre

Charlene (Fresco Interior Design Group Inc.) on Google + writes:
"We have been very pleased with the service and product from End Of The Roll. They have sourced unique tile applications for us to accommodate numerous residential and commercial projects.  We would definitely recommend End Of The Roll!"

Gord on Google + writes:
"Thanks for everything you did to get us setup with our new carpet and floor. I appreciate that you took the time to work with us even though it was a small job. Also, I really liked Dan the installer. He was a pleasure to work with and the quality of his work was second to none."

"The experience was really great.  When I was calling around asking if they carried this certain carpet, they were great on the phone. The owner was very good to me. My friend is just doing her basement. She was with me and now she will go there for the same carpet eventually. I would highly recommend them.“

Thanks so much to our customers who let us know when we've done a great job.

Check out this article by Trusted Saskatoon about a Mystery Shopper who gave us a 10/10 review!

Here is a letter written to us from George & Sylvia Baynton:
We are very impressed by the excellent service your company has given us respecting the sale and installation of carpet in our home.  Your staff were very knowledgeable and helpful to us in recommending your products, and were more than patient in helping us choose an appropriate color. During the whole process, they were friendly and approachable throughout.
The installers also did a great job of the carpet and worked efficiently until the project was fully completed. They were friendly and very helpful and even did things for us that they were not required to do. They didn't leave until everything was in order and cleaned up.  Never before have we had service like this when purchasing flooring or having it installed. We commend your company on your choice of stellar personnel.
Good service and a job well done mandates a hearty thank you.
George and Sylvia Baynton

Email to us from Ken Karalash

saskatoon5yearlogo.pngUpon entering your store a few days before, I was greeted by a friendly employee of yours named Sarah Jane 
Carter, who displayed a genuine interest in helping me with my order. One of the first things that Sarah explained to me was that she had little experience with the type of tile which I needed (which I actually respect), but she would try her best to help.  I was lucky enough to have gained some knowledge about this product in my travels before coming to the End of the Roll, and between Sarah Jane and myself we pieced together the order. There were still many questions that we both did not have answers for, but Sarah Jane displayed a true sense of customer loyalty and was bound and determined to get this order straight and on the way. We actually worked together at getting what I needed. She was in touch with her rep numerous times to find answers about colour, finish, pricing and delivery, got on the internet and found herself the bathroom images that I showed her originally on our first visit,
always got back to me when she said she would, double checked (and triple checked) all the math, and did it all with out hesitating. And the order arrived correct, as well as before she told me it would.
 
I have found in this day and age, it is rare to come upon dedication such as Sarah Jane has shown it is far more convenient for people to talk about what they can do, but never actually do anything about it, and even be rude enough to never get back to you at all.  I never once had this feeling with Sarah Jane, and I would like you to know this.
 
My satisfaction with the service at End of the Roll is number 1, and I will tell others, as well as return with my business. Please pass this on to Sarah Jane and anyone else you feel necessary, as I feel she is a valuable asset to your company.
 
Thank You.
 
Proud Sponsor of the YMCA Caribou Classic
 
Logo_YMCA_Full-Colour-1.pngBeing an active participant in our community is at the core of our business. With 40 years of YMCA tradition, we were delighted to be a proud sponsor of their annual Caribou Classic. The Caribou Classic is a program designed to help motivate our community to “Get active and start the New Year off right.”

Our “generous donation of a draw prize helped to make the YMCA Caribou Classic very special,” according to Dennis Couzens- Volunteer Coordinator of the event.

We encourage everyone to get out, be active and involved in the community.